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Graphic design is the process of visual communication and problem-solving through the use of typography, photography and illustration. The field is considered a subset of visual communication and communication design, but sometimes the term “graphic design” is used synonymously. Graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts and page layout techniques to create visual compositions. Common uses of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging and signage.
Examples are photographs, drawings, Line art, graphs, diagrams, typography, numbers, symbols, geometric designs, maps, engineering drawings, or other images. Graphics often combine text, illustration, and color. Graphic design may consist of the deliberate selection, creation, or arrangement of typography alone, as in a brochure, flyer, poster, web site, or book without any other element.

Corporate Design

Corporate identity template set
When it comes to starting a business, you get to hear terms like “Differentiator,” “Brand Recognition.” But there is one term that doesn’t get much attention, and that’s “corporate design.” Every business whether it’s small, medium or large has a different story to tell. The story is about their vision, mission, strength, USP, etc.

Publication Graphic Design

Publication design is a thoughtful process of putting together the images and text to support the content visually. When designing a publication, there are several things which need to be taken into consideration-where it will be published, which format is accepted by the publisher.

Environmental Graphic Design

Many of us must be relating this with mother earth, green initiatives or saving the planet. But the fact is it has nothing to do with any of them. Environmental graphic design, also known as experimental graphic design or simply EGD, is communicating a story by combining various elements such as color, material, pattern, etc.

Packaging Graphic Design

Packaging is not just packaging or merely a wrapper to protect the product. It has gained a lot of importance these days by helping the businesses in increasing the sales volume. Packaging design has the power to communicate a brand story. The design of the packaging should be such that it immediately grabs the attention of the consumer.

Website Graphic Design

Your site is a digital salesperson. A good website design can help you in attracting the potential customers and increase the sales. A professional graphic designer helps your company to build a user-friendly and athletically pleasing website for your company. He is a visual communicator whose job is to put together all the elements such as text, images, layout, etc.

Advertising Graphic Design

Advertising design refers to creating and organizing the visual artwork used in the advertisements for product and services. It’s all about persuasion. Advertising can be seen everywhere in the form of billboards, television, wall paintings, etc. People who designs advertise are not only talented in creative design but also know how to sell a product and capture consumers mind.

Book Cover Design

Despite the phrase never judge a book by its cover, readers do. Some people buy books just because that book cover will look beautiful on their bookshelf. A good cover design can be the most significant driver of any book’s success. The cover of the book communicates a story and message through multiple colors, fonts, images, symbols, etc.

Brochure Design

Brochures are a great marketing tool for any company to provide the information about its products and services. The importance of brochures not only limited to providing the information but also driving people to their business. There are various types of brochures that are used in businesses. The most common types include half fold, tri-fold, z-fold.

Label Design

A label design is a visual that differentiates your product from your competitors in the crowd of supermarket shelves. A label generally holds the information such as its maker, manufacturing and expiry date, ingredients, warnings, etc. It helps the customer in making a buying decision. Many types of symbols are nationally and internationally standardized.